When Robots Come to Our Rescue: Why Professional Service Robots Aren’t Inspiring and Can Demotivate Consumers’ Prosocial Behaviors

Szu-chi Huang, Fangyuan Chen

Research output: Chapter in book / Conference proceedingConference article published in proceeding or bookAcademic researchpeer-review


Service robots refer to robots that perform services useful to
the well-being of humans or equipment (ISO 8373:2012). With rapid
advances in technology, the use of professional service robots in
prosocial missions, such as disaster search, rescue and recovery, is
becoming prevalent around the world, along with the growing news
coverage of these prosocial missions (Bartneck and Forlizzi 2004;
Liu and Nejat 2013; Murphy 2004). This research examines how
consumers feel and react when they read about a robot carrying out a
disaster relief mission that is usually performed by humans
Original languageEnglish
Title of host publicationACR 2019 Proceedings
EditorsRajesh Bagchi
PublisherAssocaition for Consumer Research
ISBN (Print)978-0-915552-80-1
Publication statusPublished - Oct 2019

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