Visual narratives and the tourist gaze: Foreign tourists’ perceptions of rural Iran

Hamdollah Sojasi Qeidari, Siamak Seyfi, Zahra Soleymani, Erose Sthapit, Dagnachew Leta Senbeto

Research output: Journal article publicationJournal articleAcademic researchpeer-review

Abstract

Photo-taking is frequently hailed as a powerful instrument for both consuming and constructing the tourist experience. This study, grounded in tourist gaze theory, aims to explore how foreign tourists create narratives and interpret rural landscapes in Iran through their photographic images. By analyzing visual representations shared on Flickr, a popular platform for travel photography, the research identifies key narratives that influence the construction and negotiation of the tourist gaze in these images. The findings offer new theoretical and practical insights into how visual storytelling shapes tourists’ perceptions and narratives especially in the frequently underrepresented rural settings of the Global South.

Original languageEnglish
JournalTourism and Hospitality Research
Early online date28 Sept 2024
DOIs
Publication statusPublished - 28 Sept 2024

Keywords

  • online photo-sharing
  • photography
  • tourist experience
  • Tourist gaze
  • visual storytelling

ASJC Scopus subject areas

  • Geography, Planning and Development
  • Tourism, Leisure and Hospitality Management

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