Understanding social interaction in world of warcraft

Vivian Hsueh Hua Chen, Henry Been Lirn Duh

Research output: Chapter in book / Conference proceedingConference article published in proceeding or bookAcademic researchpeer-review

32 Citations (Scopus)

Abstract

Research has argued that social interaction is a primary driving force for gamers to continue to play Massive Multiple Online Role Playing Games (MMORPGs). However, one recent study argues that gamers don't really socialize with other players but play alone. Part of the confusion over whether players socialize much and/or enjoy socializing while playing MMORPGs may be due to the lack of a conceptual framework that adequately articulates what is meant by 'social interaction in MMORPGs to understand how users experience interactions within the game. This study utilized ethnography to map out social interaction within the game World of Warcraft. It provides a broad framework of the factors affecting social interaction. The framework developed can be further verified and modified for future research.

Original languageEnglish
Title of host publicationProceedings of the International Conference on Advances in Computer Entertainment Technology, ACE 2007
Pages21-24
Number of pages4
DOIs
Publication statusPublished - 2007
Externally publishedYes
Event4th International Conference on Advances in Computer Entertainment Technology, ACE 2007 - Salzburg, Austria
Duration: 13 Jun 200715 Jun 2007

Publication series

NameACM International Conference Proceeding Series
Volume203

Conference

Conference4th International Conference on Advances in Computer Entertainment Technology, ACE 2007
Country/TerritoryAustria
CitySalzburg
Period13/06/0715/06/07

Keywords

  • MMORPG
  • Social computing
  • Social interaction

ASJC Scopus subject areas

  • Software
  • Human-Computer Interaction
  • Computer Vision and Pattern Recognition
  • Computer Networks and Communications

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