Uncertainty, strategy and performance in SMES: Evidence from China, Turkey, and the United States

John A. Parnell, Donald L. Lester, Zhang Long, Mehmet Ali Koseoglu

Research output: Chapter in book / Conference proceedingConference article published in proceeding or bookAcademic researchpeer-review

Abstract

Numerous competitive strategy-performance studies have been published, but relatively few have assessed industries in emerging economies. This study examined the strategy-performance linkage among small- to medium-sized enterprises (SMEs) in China, Turkey, and the United States. The combination strategy-performance linkage was supported in Turkey and the U.S. In China, however, the highest performing strategic group emphasized a focus orientation accompanied by neither cost leadership nor differentiation, and the lowest performing group was comprised of low cost businesses. Findings suggest that managers in all three nations comprehend the concepts of differentiation, cost leadership, and focus, but the means by which these strategic emphases are employed can differ markedly.
Original languageEnglish
Title of host publicationAcademy of Management 2011 Annual Meeting - West Meets East: Enlightening. Balancing. Transcending, AOM 2011
PublisherAcademy of Management
DOIs
Publication statusPublished - 1 Jan 2011
Externally publishedYes
Event71st Annual Meeting of the Academy of Management - West Meets East: Enlightening, Balancing, Transcending, AOM 2011 - San Antonio, TX, United States
Duration: 12 Aug 201116 Aug 2011

Conference

Conference71st Annual Meeting of the Academy of Management - West Meets East: Enlightening, Balancing, Transcending, AOM 2011
CountryUnited States
CitySan Antonio, TX
Period12/08/1116/08/11

Keywords

  • China
  • SME
  • Turkey

ASJC Scopus subject areas

  • Management Information Systems
  • Management of Technology and Innovation
  • Industrial relations

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