Travel motivations and travel distance with temporal advance: A case study of Hong Kong pleasure travelers

Hee Andy Lee, Basak Denizci Guillet, Chun Hung Roberts Law, Rosanna Leung

Research output: Journal article publicationJournal articleAcademic researchpeer-review

11 Citations (Scopus)


Although previous studies have examined different factors that affect travel demand and destination choice, tourism research has not investigated changes in such factors over time. This paper presents the findings of a study that examines the robustness of motivations and travel distance over time based on the 10 most popular overseas destinations for pleasure travel and utilizing data collected in an annual survey of Hong Kong residents from 2001 to 2010. The empirical findings indicated that for in most destinations, motivations to travel to the destinations remained unchanged over time. Similarly, results found participants did not necessarily travel further as time progressed. In addition, the study found that independent travel is an increasingly popular mode of travel.
Original languageEnglish
Pages (from-to)107-117
Number of pages11
JournalJournal of Destination Marketing and Management
Issue number1-2
Publication statusPublished - 1 Nov 2012


  • Destination choice
  • Distance decay
  • Hong Kong
  • Motivation
  • Temporal advance
  • Travel demand

ASJC Scopus subject areas

  • Business and International Management
  • Strategy and Management
  • Marketing

Cite this