Abstract
Although previous studies have examined different factors that affect travel demand and destination choice, tourism research has not investigated changes in such factors over time. This paper presents the findings of a study that examines the robustness of motivations and travel distance over time based on the 10 most popular overseas destinations for pleasure travel and utilizing data collected in an annual survey of Hong Kong residents from 2001 to 2010. The empirical findings indicated that for in most destinations, motivations to travel to the destinations remained unchanged over time. Similarly, results found participants did not necessarily travel further as time progressed. In addition, the study found that independent travel is an increasingly popular mode of travel.
| Original language | English |
|---|---|
| Pages (from-to) | 107-117 |
| Number of pages | 11 |
| Journal | Journal of Destination Marketing and Management |
| Volume | 1 |
| Issue number | 1-2 |
| DOIs | |
| Publication status | Published - 1 Nov 2012 |
Keywords
- Destination choice
- Distance decay
- Hong Kong
- Motivation
- Temporal advance
- Travel demand
ASJC Scopus subject areas
- Business and International Management
- Strategy and Management
- Marketing