Towards tourism: A Laotian perspective

Wantanee Suntikul, Thomas Bauer, Haiyan Song

Research output: Journal article publicationJournal articleAcademic researchpeer-review

16 Citations (Scopus)


This paper reports the findings of a study of the attitudes of residents towards tourism in the District of Viengxay, Lao People's Democratic Republic, where tourism is in its infancy. Based on focus group interviews, the paper analyses the societal and individual attitudes of the residents towards tourists, tourism development and employment in the tourism field. It was found that locals have little understanding of the motivations of tourists for visiting their villages. Villagers look forward to tourism development to bring more communication and fame to their village, as well as to tourism's contribution to the local economy. Community-mindedness, control and organisation, cultural exchange, understanding and cultural awareness are prime motivators in forming local attitudes towards tourism.
Original languageEnglish
Pages (from-to)449-461
Number of pages13
JournalInternational Journal of Tourism Research
Issue number5
Publication statusPublished - 1 Sep 2010


  • Grassroots tourism
  • Lao PDR
  • Local residents' perception
  • Tourism development

ASJC Scopus subject areas

  • Geography, Planning and Development
  • Transportation
  • Tourism, Leisure and Hospitality Management
  • Nature and Landscape Conservation

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