Tourism yield of different market segments: A case study of Hawaii

Stephen Albert Pratt

Research output: Journal article publicationJournal articleAcademic researchpeer-review

12 Citations (Scopus)


This paper estimates the economy-wide economic impacts of tourism for various market segments. Moving beyond volume (arrivals) versus value (direct tourism expenditure), the author examines various economy-wide measures of economic impact. Different visitor spending has different flow-on effects, depending on each sector's taxation rate, import quotient and capital-labour ratio. It is important for destination marketing organizations and tourism policy makers to factor in these characteristics when considering the full economic impact of tourism expenditure.
Original languageEnglish
Pages (from-to)373-391
Number of pages19
JournalTourism Economics
Issue number2
Publication statusPublished - 1 Apr 2012
Externally publishedYes


  • CGE modelling
  • Destination marketing
  • Hawaii
  • Market segmentation
  • Tourism yield
  • Visitor expenditure

ASJC Scopus subject areas

  • Geography, Planning and Development
  • Tourism, Leisure and Hospitality Management


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