Tourism marketing : an Asia-Pacific perspective

Cathy Hui-chun Hsu, L. Killion, G. Brown, M. Gross, S. Huang

Research output: Authored / edited bookResearch book or monograph (as author)Academic research

Original languageEnglish
PublisherJohn Wiley & Sons Australia
ISBN (Print)047081490X, 9780470814901
Publication statusPublished - 2008

Keywords

  • Tourism -- Marketing
  • Tourism -- Asia -- Marketing
  • Tourism -- Pacific Area -- Marketing

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