Tourism in a rural area -a coal mining-county experience

Kaye Kye Sung Chon, Michael R. Evans

Research output: Journal article publicationJournal articleAcademic researchpeer-review

13 Citations (Scopus)


This article describes the tourism development process employed by an economically depressed rural coal mining county in the state of Virginia, USA. The rural county in the study initiated its tourism development through a situation analysis, which involved such research techniques as a focus group study, content analysis and visitor surveys. It is then shown how the results of the situation analysis assisted the area to further its tourism development plans.
Original languageEnglish
Pages (from-to)315-321
Number of pages7
JournalTourism Management
Issue number4
Publication statusPublished - 1 Jan 1989


  • Rural tourism
  • situation analysis
  • tourism development

ASJC Scopus subject areas

  • Development
  • Transportation
  • Tourism, Leisure and Hospitality Management
  • Strategy and Management


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