The Power of ChatGPT and Prompt Engineering: Unlocking Ancient Chinese Wisdoms for Modern Business Management Education

Ting Yan Chan, Chi Hong Leung

Research output: Unpublished conference presentation (presented paper, abstract, poster)Conference presentation (not published in journal/proceeding/book)Teaching and learningpeer-review

Abstract

The Art of War and I Ching have gained popularity among business school to navigate modern business world. However, the comprehensive principles and language in ancient wisdoms can be challenging for learners to understand and apply. This study proposes a novel approach that leverages the power of ChatGPT to generate educational content, making these wisdoms accessible and applicable via prompt engineering. Results show that ChatGPT generates high-quality text that explains the wisdoms; provides practical examples and applications that business students can relate to for making strategic business decisions; and generates interactive simulations that allow students to apply the wisdoms in controlled environment. Findings demonstrates the potential of AI to facilitate learning of old wisdoms in an efficient and engaging manner. ChatGPT bridges the gap between ancient wisdoms and modern business practices, providing students with insights and practical tools to navigate business world. ChatGPT generates customized educational content that caters individual learner needs. ChatGPT reduces the time and cost in developing educational content, allowing educators to focus on higher-level tasks. This study contributes to the ongoing conversation about the role of AI in education and highlight the need for further research in this area to fully explore the potential of ChatGPT.
Original languageEnglish
Publication statusNot published / presented only - 16 Jun 2024

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