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The impact of COVID-19 on consumer evaluation of authentic advertising messages
Jooyoung Park, Jungkeun Kim, Daniel C. Lee, Seongseop S. Kim, Benjamin G. Voyer, Changju Kim, Billy Sung, Hector Gonzalez-Jimenez, Fernando Fastoso, Yung K. Choi, Sukki Yoon
Research output: Journal article publication › Journal article › Academic research › peer-review
44
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(Scopus)