The Effects of Visual Complexity in a Fashion Store Environment on Consumer Emotions and Approach Behavior

Juyeun Jang; So Yeon Yoon; Eunsoo Baek; Ho Jung Choo

The Effects of Visual Complexity in a Fashion Store Environment on Consumer Emotions and Approach Behavior

Juyeun Jang, So Yeon Yoon, Eunsoo Baek, Ho Jung Choo

Research output: Unpublished conference presentation (presented paper, abstract, poster) › Conference presentation (not published in journal/proceeding/book) › Academic research › peer-review

Original language	English
Publication status	Not published / presented only - 9 Nov 2016
Event	2016 ITAA annual conference - Duration: 9 Nov 2016 → …

Conference

Conference	2016 ITAA annual conference
Period	9/11/16 → …

Cite this

@conference{e647e7ea8249439f9b90e80791581488,

title = "The Effects of Visual Complexity in a Fashion Store Environment on Consumer Emotions and Approach Behavior",

author = "Juyeun Jang and Yoon, {So Yeon} and Eunsoo Baek and Choo, {Ho Jung}",

year = "2016",

month = nov,

day = "9",

language = "English",

note = "2016 ITAA annual conference ; Conference date: 09-11-2016",

}

The Effects of Visual Complexity in a Fashion Store Environment on Consumer Emotions and Approach Behavior. / Jang, Juyeun; Yoon, So Yeon; Baek, Eunsoo et al.
2016. Paper presented at 2016 ITAA annual conference.

Research output: Unpublished conference presentation (presented paper, abstract, poster) › Conference presentation (not published in journal/proceeding/book) › Academic research › peer-review