The effect of conference brand knowledge on attendee behaviors

Jin Soo Lee, K.J. Back

Research output: Unpublished conference presentation (presented paper, abstract, poster) › Conference presentation (not published in journal/proceeding/book) › Academic research › peer-review

Original languageEnglish
Pages208-215
Number of pages8
Publication statusPublished - 2007
EventInternational Council on Hotel, Restaurant and Institutional Education. Conference -
Duration: 1 Jan 2007 → …

Conference

ConferenceInternational Council on Hotel, Restaurant and Institutional Education. Conference
Period1/01/07 → …

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