The drivers and impacts of social media influencers: The role of mimicry

    Research output: Unpublished conference presentation (presented paper, abstract, poster) › Conference presentation (not published in journal/proceeding/book) › Academic research › peer-review

    Original languageEnglish
    Publication statusNot published / presented only - 2018
    EventKorean Scholars of Marketing Science (KSMS) International Conference -
    Duration: 10 Nov 2018 → 11 Nov 2018

    Competition

    CompetitionKorean Scholars of Marketing Science (KSMS) International Conference
    Period10/11/18 → 11/11/18

    • Honorable Mention

      Ki, C. W. (Recipient), 2018

      Prize: Honorary award › Honorary award (research)

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