Tangiblizing your service: The role of visual cues in service e-tailing

Yijing Li, Yong Liu, Eric T.K. Lim, Chee Wee Tan

Research output: Chapter in book / Conference proceedingConference article published in proceeding or bookAcademic researchpeer-review

3 Citations (Scopus)

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Keyphrases

Social Sciences

Computer Science