Abstract
Human-induced threats serve as potential hazards to cultural heritage assets, especially in developing areas where the local community, in general, is a deprived class. Sustainable tourism development is acknowledged as an economic activity to ensure careful management of assets along with local community empowerment and participation. As such, ICT-enabled development is applied in rural development projects to promote sustainable rural livelihood, but success is still limited due to a lack of community involvement and sharing in the economic gains of tourism. With this perspective in mind, the present study focuses on emerging marketing models (e-commerce) that can provide new business ventures for local communities by identifying critical online marketing elements driven by local residents.
| Original language | English |
|---|---|
| Article number | 989 |
| Pages (from-to) | 1-8 |
| Number of pages | 8 |
| Journal | Journal of Physics: Conference Series |
| Volume | 989 |
| Issue number | 1 |
| DOIs | |
| Publication status | Published - 11 Apr 2018 |
| Externally published | Yes |
| Event | 2017 International Conference on Sustainable Development and Green Technology, SDGT 2017 - Chiayi, Taiwan Duration: 24 Nov 2017 → 26 Nov 2017 |
UN SDGs
This output contributes to the following UN Sustainable Development Goals (SDGs)
-
SDG 8 Decent Work and Economic Growth -
SDG 12 Responsible Consumption and Production
ASJC Scopus subject areas
- General Physics and Astronomy
Fingerprint
Dive into the research topics of 'Sustainable and ICT-enabled development in developing areas: An e-heritage e-commerce service for handicraft marketing'. Together they form a unique fingerprint.Cite this
- APA
- Author
- BIBTEX
- Harvard
- Standard
- RIS
- Vancouver