Stickiness and Donate: The Power of Engagement

Fiona S. Y. Tse; Man-Lai Cheung; Wilson K. S. Leung; Man Lok Lam

Stickiness and Donate: The Power of Engagement

Fiona S. Y. Tse
, Man-Lai Cheung
, Wilson K. S. Leung
, Man Lok Lam

School of Fashion and Textiles

Research output: Unpublished conference presentation (presented paper, abstract, poster) › Conference presentation (not published in journal/proceeding/book) › Academic research › peer-review

Original language	English
Publication status	Not published / presented only - Dec 2023
Event	ANZMAC 2023 Conference (4-6 December 2023), - The University of Otago, Dunedin, New Zealand Duration: 4 Dec 2023 → 6 Dec 2023

Conference

Conference	ANZMAC 2023 Conference (4-6 December 2023),
Country/Territory	New Zealand
City	Dunedin
Period	4/12/23 → 6/12/23

Cite this

@conference{8d62ab9b2e0f4d968c76e13a818b4ccc,

title = "Stickiness and Donate: The Power of Engagement",

author = "Tse, \{Fiona S. Y.\} and Man-Lai Cheung and Leung, \{Wilson K. S.\} and Lam, \{Man Lok\}",

year = "2023",

month = dec,

language = "English",

note = "ANZMAC 2023 Conference (4-6 December 2023), ; Conference date: 04-12-2023 Through 06-12-2023",

}

Stickiness and Donate: The Power of Engagement. / Tse, Fiona S. Y.; Cheung, Man-Lai; Leung, Wilson K. S. et al.
2023. Paper presented at ANZMAC 2023 Conference (4-6 December 2023), , Dunedin, New Zealand.

Research output: Unpublished conference presentation (presented paper, abstract, poster) › Conference presentation (not published in journal/proceeding/book) › Academic research › peer-review