Stickiness and Donate: The Power of Engagement

Fiona S. Y. Tse, Man-Lai Cheung, Wilson K. S. Leung, Man Lok Lam

Research output: Unpublished conference presentation (presented paper, abstract, poster)Conference presentation (not published in journal/proceeding/book)Academic researchpeer-review

Original languageEnglish
Publication statusNot published / presented only - Dec 2023
EventANZMAC 2023 Conference (4-6 December 2023), - The University of Otago, Dunedin, New Zealand
Duration: 4 Dec 20236 Dec 2023

Conference

ConferenceANZMAC 2023 Conference (4-6 December 2023),
Country/TerritoryNew Zealand
CityDunedin
Period4/12/236/12/23

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