Spatial movement patterns among intra-destinations using social network analysis

Hagchin Han, Seongseop (Sam) Kim, Felix Elvis Otoo

Research output: Journal article publicationJournal articleAcademic researchpeer-review

19 Citations (Scopus)


To explore popularly visited tourist locations, travel movement patterns, and movement points, this study collected samples of 321 Chinese tourists and 337 Japanese tourists who were visiting major tourist destinations in Seoul and its vicinity in South Korea. Results of analyzing movement patterns showed that Japanese tourists tend to be clustered around popular attractions, whereas Chinese tourists tend to spread over a larger area of attractions. Some specific shopping and amusement attractions were the locations most popularly visited by both groups. The start points and end points in the two groups’ itineraries were dissimilar overall, even though their patterns were similar in regard to major preferred tourist attractions. Thus, the findings of this study have the potential to contribute to understanding spatial mobility in a tourism destination through tracking tourists’ movement patterns.

Original languageEnglish
Pages (from-to)806-822
Number of pages17
JournalAsia Pacific Journal of Tourism Research
Issue number8
Publication statusPublished - 3 Aug 2018


  • Attractions
  • centrality
  • intra-destination mobility
  • movement
  • social network analysis

ASJC Scopus subject areas

  • Geography, Planning and Development
  • Tourism, Leisure and Hospitality Management


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