Social or financial goals? Comparative analysis of user behaviors in Couchsurfing and Airbnb

Jiwon Jung, Susik Yoon, Seunghyun Kim, Sangkeun Park, Kun Pyo Lee, Uichin Lee

Research output: Chapter in book / Conference proceedingConference article published in proceeding or bookAcademic researchpeer-review

33 Citations (Scopus)


Uber and Airbnb, two well-known sharing economy services, are facing conflicts with traditional taxi and hotel companies because these services have monetary benefits but are free from legacy regulations. However, non-monetary-based sharing services, represented by Couchsurfing, Inc., are free from such conflict and still successful. We investigated the distinctive user participation motivation of non-monetary-based sharing services versus monetary-based ones. Specifically, a comparative analysis of Couchsurfing with Airbnb was conducted via affinity diagramming from host profiles and guest review data. The human relationship, rather than a house, is discovered as the primary shared asset and the primary satisfaction feature for Couchsurfing users. This study gives an insight to prioritize human relationships as the main design concern while developing non-monetary based sharing economy services.

Original languageEnglish
Title of host publicationCHI EA 2016
Subtitle of host publication#chi4good - Extended Abstracts, 34th Annual CHI Conference on Human Factors in Computing Systems
PublisherAssociation for Computing Machinery
Number of pages7
ISBN (Electronic)9781450340823
Publication statusPublished - 7 May 2016
Externally publishedYes
Event34th Annual CHI Conference on Human Factors in Computing Systems, CHI EA 2016 - San Jose, United States
Duration: 7 May 201612 May 2016

Publication series

NameConference on Human Factors in Computing Systems - Proceedings


Conference34th Annual CHI Conference on Human Factors in Computing Systems, CHI EA 2016
Country/TerritoryUnited States
CitySan Jose


  • Airbnb
  • Couchsurfing
  • Non-monetary
  • Participation motivation
  • Sharing economy

ASJC Scopus subject areas

  • Software
  • Human-Computer Interaction
  • Computer Graphics and Computer-Aided Design

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