Self-drive tourism attributes: influences on satisfaction and behavioural intention

Hailian Qiu, Cathy Hsu, Minglong Li, Boyang Shu

Research output: Journal article publicationJournal articleAcademic researchpeer-review

6 Citations (Scopus)

Abstract

Self-drive tourism differs from other types of tourism in many aspects, such as the importance of accessibility by roads and the attractiveness of multiple destinations along the way. Little research has investigated self-drive tourism attributes systematically. Moreover, the consequences of these attributes, namely, tourist satisfaction and post-visit behavioural intentions, have not been examined. This study aims to fill these gaps. The study is based on 377 observations collected in Xinjiang Province, China, which is a popular domestic self-drive tourism destination. Results show that two factors of self-drive tourism attributes explain the data well. Destination characteristics positively affect tourist satisfaction but driving conditions do not. Tourist satisfaction positively leads to the intention to recommend and revisit. This study contributes to the body of knowledge in the area of self-drive tourism and suggests implications to practitioners.

Original languageEnglish
Pages (from-to)395-407
Number of pages13
JournalAsia Pacific Journal of Tourism Research
Volume23
Issue number4
DOIs
Publication statusPublished - 3 Apr 2018

Keywords

  • attributes
  • behavioural intention
  • revisit intention
  • satisfaction
  • Self-drive tourism
  • word-of-mouth

ASJC Scopus subject areas

  • Geography, Planning and Development
  • Tourism, Leisure and Hospitality Management

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