| Original language | English |
|---|---|
| Publication status | Published - 2011 |
| Event | Annual Conference of China Marketing Science - Duration: 1 Jan 2011 → … |
Conference
| Conference | Annual Conference of China Marketing Science |
|---|---|
| Period | 1/01/11 → … |
Researching Chinese consumer : proposal of an ethnosemiotics approach
Wing Sun Liu
Research output: Unpublished conference presentation (presented paper, abstract, poster) › Conference presentation (not published in journal/proceeding/book) › Academic research › peer-review