Quick response practices in the Hong Kong apparel industry

P.S. Chow, Tsan Ming Choi, Edwin Tai Chiu Cheng, S.C. Liu

Research output: Chapter in book / Conference proceedingChapter in an edited book (as author)Academic research


This chapter presents a study on innovative quick response (QR) practices in the apparel industry in Hong Kong. We conducted desk research, as well as in-depth face-to-face interviews, with six established apparel firms in Hong Kong. The purpose was to gain an understanding of the business environment in which the apparel industry operates, as well as the approaches the firms have taken to increase responsiveness to their customers’ demands. Despite their different business nature and company background, we observed after a detailed examination of the various QR measures employed by these companies that a strong buyer–supplier relationship and frequent information sharing between channel members are crucial to the success of QR adoption.
Original languageEnglish
Title of host publicationInnovative quick response programs in logistics and supply chain management
Number of pages13
ISBN (Electronic)9783642043130
ISBN (Print)9783642043123
Publication statusPublished - 2010


  • Apparel industry
  • Hong Kong
  • Quick response


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