Progress of hotel corporate social responsibility research in terms of theoretical, methodological, and thematic development

Jianwei Qian, Rob Law, Jiewen Wei, Xinjian Li

Research output: Journal article publicationJournal articleAcademic researchpeer-review


This research is a longitudinal study of 77 articles on hotel corporate social responsibility (CSR) practices published in tourism and hospitality journals indexed in the Social Sciences Citation Index. Content analysis is used to evaluate the nature of the articles, including the article profile, use of theories, use of research approaches, and research themes. A timeline is created to compare the development of the research areas over a decade. Findings confirm the development of hotel CSR research in the aforementioned areas, but increased attention is necessary to improve the research subject further. Consequently, the quality of academic activities and practical operations in hotel CSR can be enhanced.

Original languageEnglish
Pages (from-to)717-737
Number of pages21
JournalJournal of Hospitality Marketing and Management
Issue number6
Publication statusPublished - Sep 2021


  • Corporate social responsibility (CSR)
  • hotel industry
  • methodology
  • progress
  • theme
  • theory

ASJC Scopus subject areas

  • Management Information Systems
  • Tourism, Leisure and Hospitality Management
  • Marketing

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