Progress in tourism management: A review of website evaluation in tourism research

Chun Hung Roberts Law; Shanshan Qi; Dimitrios Buhalis

doi:10.1016/j.tourman.2009.11.007

Progress in tourism management: A review of website evaluation in tourism research

Chun Hung Roberts Law, Shanshan Qi, Dimitrios Buhalis

Research output: Journal article publication › Review article › Academic research › peer-review

447 Citations (Scopus)

Abstract

This paper reviews tourism studies published from 1996 to July 2009 that pertain to methodological approaches to website evaluation. The paper analyzes the initial work and continues up to recent developments in website evaluation. In general, prior research can be divided into five evaluation approaches: counting, automated, numerical computation, user judgment, and combined methods. The strengths and weaknesses of each method are examined. Research gaps and opportunities for future studies are discussed.

Original language	English
Pages (from-to)	297-313
Number of pages	17
Journal	Tourism Management
Volume	31
Issue number	3
DOIs	https://doi.org/10.1016/j.tourman.2009.11.007
Publication status	Published - 1 Jun 2010

Keywords

Review
Tourism
Website evaluation

ASJC Scopus subject areas

Development
Transportation
Tourism, Leisure and Hospitality Management
Strategy and Management

More information

10.1016/j.tourman.2009.11.007

Cite this

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Progress in tourism management: A review of website evaluation in tourism research

Abstract

Keywords

ASJC Scopus subject areas

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