Pricing Strategy in Dual-Channel Supply Chains with Loss-Averse Consumers

Chengli Liu, C. K.M. Lee, K. H. Leung

Research output: Journal article publicationJournal articleAcademic researchpeer-review

13 Citations (Scopus)

Fingerprint

Dive into the research topics of 'Pricing Strategy in Dual-Channel Supply Chains with Loss-Averse Consumers'. Together they form a unique fingerprint.

Keyphrases

Social Sciences

Economics, Econometrics and Finance

Engineering