Orchestrating pet KOLs online: Insights from the social media performance of Brother Cream

Tin Yuet Ting

Orchestrating pet KOLs online: Insights from the social media performance of Brother Cream

Department of Applied Social Sciences

Research output: Unpublished conference presentation (presented paper, abstract, poster) › Conference presentation (not published in journal/proceeding/book) › Academic research

Original language	English
Publication status	Not published / presented only - May 2019
Event	APSS Research Symposium Series 2018/19 - The Hong Kong Polytechnic University, Kowloon, Hong Kong Duration: 17 May 2019 → … https://www.polyu.edu.hk/en/events/2019/5/apss-research-symposium-series-2018-to19/

Forum/Symposium

Forum/Symposium	APSS Research Symposium Series 2018/19
Country/Territory	Hong Kong
City	Kowloon
Period	17/05/19 → …
Internet address	https://www.polyu.edu.hk/en/events/2019/5/apss-research-symposium-series-2018-to19/

Cite this

@conference{94c89d1ba89b4f8893ebd57ce0f951c1,

title = "Orchestrating pet KOLs online: Insights from the social media performance of Brother Cream",

author = "Ting, {Tin Yuet}",

year = "2019",

month = may,

language = "English",

note = "APSS Research Symposium Series 2018/19 ; Conference date: 17-05-2019",

url = "https://www.polyu.edu.hk/en/events/2019/5/apss-research-symposium-series-2018-to19/",

}

Orchestrating pet KOLs online: Insights from the social media performance of Brother Cream. / Ting, Tin Yuet.
2019. Paper presented at APSS Research Symposium Series 2018/19, Kowloon, Hong Kong.

Research output: Unpublished conference presentation (presented paper, abstract, poster) › Conference presentation (not published in journal/proceeding/book) › Academic research