Operationalizing genuineness in CSR communication for public engagement on social media

Singh, R.G.

Research output: Journal article publication › Journal article › Academic research › peer-review

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@article{989d7606d553466db0a5cf13791ffe72,

title = "Operationalizing genuineness in CSR communication for public engagement on social media",

author = "Ngai, {Sing Bik Cindy} and {Singh, R.G.}",

year = "2021",

month = dec,

doi = "https://doi.org/10.1016/j.pubrev.2021.102122",

language = "English",

journal = "Public Relations Review",

issn = "0363-8111",

publisher = "Elsevier BV",

}

TY - JOUR

T1 - Operationalizing genuineness in CSR communication for public engagement on social media

AU - Ngai, Sing Bik Cindy

AU - Singh, R.G.

PY - 2021/12

Y1 - 2021/12

U2 - https://doi.org/10.1016/j.pubrev.2021.102122

DO - https://doi.org/10.1016/j.pubrev.2021.102122

M3 - Journal article

JO - Public Relations Review

JF - Public Relations Review

SN - 0363-8111

ER -