Multisensory Marketing on wine tourism: Case Studies of Rioja and Ribera del Duero in Spain

Danting Cai, Hengyun Li, Huicai Gao

Research output: Chapter in book / Conference proceedingConference article published in proceeding or bookAcademic researchpeer-review

Original languageEnglish
Title of host publicationMultisensory Marketing on wine tourism: Case Studies of Rioja and Ribera del Duero in Spain
Publication statusPublished - Jun 2021
Event2021 APacCHRIE Conference - , Singapore
Duration: 2 Jun 20214 Jun 2021
http://Singapore

Conference

Conference2021 APacCHRIE Conference
Country/TerritorySingapore
Period2/06/214/06/21
Internet address

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