Millennials' online hotel booking journey: What? How? Why?

Qiulin Wang, Yiu Chung Leung

Research output: Chapter in book / Conference proceedingConference article published in proceeding or bookAcademic researchpeer-review

Original languageEnglish
Title of host publicationProceedings of the 9th Advances in Hospitality and Tourism Marketing and Management Conference
EditorsYuksel Ekinci, Liz Sharples, Giampalo Viglia, Dogan Gursoy
Pages262-272
Publication statusPublished - 12 Jul 2019

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