Memorable Experience Desires: Getting Into the Mind of the Luxury Hotel Consumer to the Year 2020

Joern Henning Buehring, Barry O'Mahony (Other), John Dalrymple (Other)

Research output: Chapter in book / Conference proceedingConference article published in proceeding or bookAcademic researchpeer-review


Profound changes have been observed in how tourists engage with destinations, attractions and hotels, while increasingly seeking memorable experiences. Making use of Pine and Gilmore’s experience framework, this forward-looking study engaged luxury hotel guests in depth interviews to identify primary memorable experience generator categories of the future luxury hotel room.
Original languageEnglish
Title of host publicationAP Asia-Pacific Advances in Consumer Research
PublisherAssociation for Consumer Research
Publication statusPublished - 2015

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