Abstract
The impacts of website functionality and usability on the repurchase intention of consumers have been proven by previous literature. However, these impacts, along with the wide adoption of mobile payment for hotel reservations, remain unclear. Hence, this study integrates the conceptual model of website evaluation into theory of planned behaviour (TPB) to examine theimpacts of functionality and usability towards mobile payment on the repurchase intention of consumers within a Chinese context by mainly testing the mediating effects of attitude, subjective norms and perceived behaviour control. Based on a quantitative research design, findings revealed that mediating effects exist between mobile usability and customer satisfaction. Furthermore, the mediating effect of customer satisfaction are identified within the context of mobile payment for hotel reservations. Practical implications and ideas for further research are discussed.
Original language | English |
---|---|
Article number | 102331 |
Journal | International Journal of Hospitality Management |
Volume | 84 |
DOIs | |
Publication status | Published - Jan 2020 |
Keywords
- Hotel reservation
- Mediating effects
- Mobile payment
- Online travel agencies
- Repurchase intention
ASJC Scopus subject areas
- Tourism, Leisure and Hospitality Management
- Strategy and Management