Marketing implications arising from a comparative study of international pleasure tourist motivations and other travel-related characteristics of visitors to Korea

Keyphrases

• Marketing Implications 100%
• Travel-related 100%
• Length of Stay 100%
• Tourist Motivation 100%
• Hong Kong SAR 50%
• Motivation 50%
• Marketing Strategy 50%
• Tourism Resources 50%
• Japanese-Chinese 50%
• Mainland Chinese 50%
• National Culture 50%
• Chinese Mainland 50%
• Motivation to Travel 50%
• Travel Planning 50%
• Pre-travel 50%
• Tourist Groups 50%

Social Sciences

• Korea 100%
• Comparative Study 100%
• Chinese 66%
• Information Source 66%
• Marketing Strategy 33%
• National Cultures 33%
• Hong Kong 33%