Live streaming e-commerce: A new way of promoting online shopping in the COVID-19 pandemic era

Chung-Wha (Chloe) Ki, Sze Man Chong, Yangyi Peng, Chunsheng Li

Research output: Unpublished conference presentation (presented paper, abstract, poster)PosterAcademic researchpeer-review

Original languageEnglish
Publication statusNot published / presented only - 4 Nov 2021
Event2021ITAA Virtual Conference - Virtual
Duration: 3 Nov 20216 Nov 2022


Conference2021ITAA Virtual Conference

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