Abstract
This chapter offers a comprehensive examination of the rhetorical, linguistic, and multimodal features of popular science communication genres. It reviews existing literature on prevalent written and spoken popular science genres. The findings indicate that authors of popular science genres employ a diverse range of recontextualization and reformulation strategies to render scientific knowledge more comprehensible to a wide audience. Nonetheless, there are discernible variations in rhetorical structures and language use across different genres and across distinct scientific disciplines.
| Original language | English |
|---|---|
| Title of host publication | International encyclopedia of language and linguistics |
| Editors | H. Nesi, P. Milin |
| Publisher | Elsevier |
| Edition | 3rd |
| DOIs | |
| Publication status | E-pub ahead of print - 2026 |
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