Abstract
This study investigated the correlation between tourist well-being, destination attributes, perceived competitiveness, and destination loyalty in an island destination context. It included attention restoration theory, nostalgia theory, push-pull incentive theory, and bottom-up spillover theory. The study found that tourism practitioners in island destinations promote tourist subjective well-being as their strategic marketing approach.
Original language | English |
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Publication status | Not published / presented only - Jul 2023 |
Event | APTA 2023 Conference - Chiang Mai, Thailand Duration: 5 Jul 2023 → 7 Jul 2023 https://www.apta2023.org/ |
Conference
Conference | APTA 2023 Conference |
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Country/Territory | Thailand |
City | Chiang Mai |
Period | 5/07/23 → 7/07/23 |
Internet address |