Intelligent clothing size and fit recommendations based on human model customisation technology

Runze Li, Yangping Zhou, Shuaiyin Zhu, P. Y. Mok

Research output: Chapter in book / Conference proceedingConference article published in proceeding or bookAcademic researchpeer-review

1 Citation (Scopus)

Abstract

E-commerce and mobile commerce have become part of our lives; the growth of online sales has continuously outpaced that of through traditional retail channels. However, even though nearly everyone now shops online, it is still challenging to sell clothes online. One of the major reasons is that size selection and clothing fit are still difficult to address within the current online platforms; this is reflected by the alarming return rate, between 20% and 40%, of online purchased clothes. New technology recently becomes available to create accurate 3D human models for individual customers by taking two photos using smart phone. The resulting models have accurate size and detailed local shape characteristics. The accuracy of the resulting models is comparable to scan, meeting the size tolerance of the clothing industry. Extending from this photo-based precise human modelling technology, we propose new solutions in this paper to advise suitable clothing sizes for individual customers, and to visualise virtual try-on effects of clothing on customised human models for online fit and size evaluation. We verify the size and fit recommendation solutions by experiment on clothing items of dress and shirt in this paper. With these novel sizing and fitting solutions, fashion brands can better serve their customers by attracting, engaging and delighting them with a brand new shopping experience.

Original languageEnglish
Title of host publicationShort Papers Proceedings
EditorsVaclav Skala
PublisherUniversity of West Bohemia
Pages25-32
Number of pages8
Volume2702
EditionMay
ISBN (Electronic)9788086943503
Publication statusPublished - 1 Jan 2017
Event25th International Conference in Central Europe on Computer Graphics, Visualization and Computer Vision, WSCG 2017 - Plzen, Czech Republic
Duration: 29 May 20172 Jun 2017

Conference

Conference25th International Conference in Central Europe on Computer Graphics, Visualization and Computer Vision, WSCG 2017
Country/TerritoryCzech Republic
CityPlzen
Period29/05/172/06/17

Keywords

  • Clothing simulation
  • Human modelling
  • Size and fit evaluation
  • Virtual try-on

ASJC Scopus subject areas

  • Psychiatry and Mental health

Cite this