Incubating and nurturing sustainable practices through staged social engagements

Satyakam Sharma, Kin Wai Michael Siu

Research output: Chapter in book / Conference proceedingConference article published in proceeding or bookAcademic researchpeer-review


Social interventions emerging from the field of social psychology and sociology have been quite effective in encouraging a positive change in environmental behaviour under the influence of a social setting. They also provide a suitable social environment for learning, adopting, incubating, and nurturing the new behaviour. The study analyzes several such cases through an exhaustive document analysis. It aims at building a deeper understanding of the complex mechanics of such contrived social engagements including their process of encouraging sustainable behaviour. It dissects the whole process into smaller activities, and maps them against the behaviour change techniques (BCT) and the relevant theories to identify their role in the process of change. Further classification of these activities on the basis of their role resulted in a model, which comprises of five key phases through which a participant undergoes during the process of change. The model provides an overview of the process, which can be useful in understanding and devising such social engagements for encouraging a positive change in behaviour for environmental benefit.
Original languageEnglish
Title of host publicationAdvances in Human Factors and Sustainable Infrastructure - Proceedings of the AHFE International Conference on Human Factors and Sustainable Infrastructure, 2016
PublisherSpringer Verlag
Number of pages12
ISBN (Print)9783319419404
Publication statusPublished - 1 Jan 2016
EventInternational Conference on Human Factors and Sustainable Infrastructure, 2016 - Walt Disney World, United States
Duration: 27 Jul 201631 Jul 2016

Publication series

NameAdvances in Intelligent Systems and Computing
ISSN (Print)2194-5357


ConferenceInternational Conference on Human Factors and Sustainable Infrastructure, 2016
Country/TerritoryUnited States
CityWalt Disney World


  • Behaviour change techniques (BCT)
  • Collaborative networks
  • Social interventions
  • Staged social networks
  • Sustainable behaviour

ASJC Scopus subject areas

  • Control and Systems Engineering
  • Computer Science(all)

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