Abstract
Much research effort has been conducted to analyze information from social networks, including finding the influential users. In this paper, we propose a graph model to represent the relationships between online posts of one topic, in order to identify the influential users. Besides the role of starters, we suggest a new role, the connecter, to help bridging two different clusters of posts. Three methods for measuring the influences of online posts are discussed to distinguish starters and connecters in the graph. The results of the different measurements can then be integrated to determine the most influential posts and their respective authors. With the information of the explicit and implicit relationship between posts, our model tries to identify the most influential users based on their direct interaction as well as the implicit relationship among postings. The experiment is performed on Twitter to verify the model and the three methods of influence measurement. The interpretation of the methods is also given to justify the experiment results.
Original language | English |
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Title of host publication | MSM'12 - Proceedings of 3rd International Workshop on Modeling Social Media |
Pages | 1-8 |
Number of pages | 8 |
DOIs | |
Publication status | Published - 25 Jul 2012 |
Event | 3rd International Workshop on Modeling Social Media, MSM'12 - Milwaukee, WI, United States Duration: 25 Jun 2012 → 25 Jun 2012 |
Conference
Conference | 3rd International Workshop on Modeling Social Media, MSM'12 |
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Country/Territory | United States |
City | Milwaukee, WI |
Period | 25/06/12 → 25/06/12 |
Keywords
- Graph entropy
- Graph modeling
- Node centrality
- Social networks
- Starter and connecter identification
- User influence
ASJC Scopus subject areas
- Modelling and Simulation