Identification of Key Attributes of Social Media Influencers: An Exploratory Study

Chung Wha Ki; Leslie M. Cuevas; Heejin Lim

doi:10.31274/itaa.8402

Identification of Key Attributes of Social Media Influencers: An Exploratory Study

Chung Wha Ki, Leslie M. Cuevas, Heejin Lim

Research output: Chapter in book / Conference proceeding › Conference article published in proceeding or book › Academic research › peer-review

Abstract

Chung-Wha Chloe, K. I., Cuevas, L. M., & Lim, H. (2019, December). Identification of Key Attributes of Social Media Influencers: An Exploratory Study. In International Textile and Apparel Association Annual Conference Proceedings (Vol. 76, No. 1). Iowa State University Digital Press.

Original language	English
Title of host publication	International Textile and Apparel Association
Pages	1-3
Volume	76
DOIs	https://doi.org/10.31274/itaa.8402
Publication status	Published - Dec 2019

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10.31274/itaa.8402

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title = "Identification of Key Attributes of Social Media Influencers: An Exploratory Study",

abstract = "Chung-Wha Chloe, K. I., Cuevas, L. M., & Lim, H. (2019, December). Identification of Key Attributes of Social Media Influencers: An Exploratory Study. In International Textile and Apparel Association Annual Conference Proceedings (Vol. 76, No. 1). Iowa State University Digital Press.",

author = "Ki, {Chung Wha} and Cuevas, {Leslie M.} and Heejin Lim",

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AB - Chung-Wha Chloe, K. I., Cuevas, L. M., & Lim, H. (2019, December). Identification of Key Attributes of Social Media Influencers: An Exploratory Study. In International Textile and Apparel Association Annual Conference Proceedings (Vol. 76, No. 1). Iowa State University Digital Press.

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Identification of Key Attributes of Social Media Influencers: An Exploratory Study

Abstract

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