How to develop hotel brand internalization among hotel employees

Research output: Chapter in book / Conference proceedingChapter in an edited book (as author)Academic researchpeer-review

1 Citation (Scopus)
Original languageEnglish
Title of host publicationHandbook of Human Resource Management in the Tourism and Hospitality Industries
PublisherEdward Elgar Publishing Ltd.
Pages104-128
Number of pages25
ISBN (Electronic)9781786431370
ISBN (Print)9781786431363
Publication statusPublished - 26 Jan 2018

ASJC Scopus subject areas

  • Economics, Econometrics and Finance(all)
  • Business, Management and Accounting(all)

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