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Gucci: Facing Growing Challenges in China
Siok Ngoh Ivy Chen
, Sherriff T.K. Luk
Department of Management and Marketing
The Hong Kong Polytechnic University
Research output
:
Journal article publication
›
Journal article
›
Academic research
›
peer-review
Overview
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Keyphrases
China
100%
Gucci
100%
Luxury Brands
75%
Luxury Goods
50%
Disposable Income
25%
Leisure
25%
Marketing Strategy
25%
Economic Growth
25%
Environmental Change
25%
Chinese Consumers
25%
Corruption
25%
Social Reasoning
25%
Willingness to Travel
25%
Willingness to Spend
25%
Crackdown
25%
New Middle Class
25%
Gift-giving
25%
Social Sciences
China
100%
Luxuries
75%
Luxury Goods
50%
Chinese
50%
Economic Growth
25%
Marketing Strategy
25%
Middle Class
25%
Environmental Degradation
25%
Disposable Income
25%
Gift-Giving
25%
Emerging Market
25%
Wealth
25%
Economics, Econometrics and Finance
Luxury Goods
100%
Emerging Economies
50%
Marketing Management
50%
Wealth
50%
Corruption
50%