Fixing Onlies Versus Advancing Multiples: Number of Children and Parents’ Preferences for Educational Products

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@article{9ae110fdaf4d4464a717267158782095,

title = "Fixing Onlies Versus Advancing Multiples: Number of Children and Parents{\textquoteright} Preferences for Educational Products",

author = "Wang, \{Phyllis Xue\} and Ce Liang and Qiyuan Wang",

year = "2024",

month = dec,

day = "11",

doi = "10.1177/00222429241306009",

language = "English",

journal = "Journal of Marketing",

issn = "0022-2429",

publisher = "American Marketing Association",

}

TY - JOUR

T1 - Fixing Onlies Versus Advancing Multiples: Number of Children and Parents’ Preferences for Educational Products

AU - Wang, Phyllis Xue

AU - Liang, Ce

AU - Wang, Qiyuan

PY - 2024/12/11

Y1 - 2024/12/11

U2 - 10.1177/00222429241306009

DO - 10.1177/00222429241306009

M3 - Journal article

SN - 0022-2429

JO - Journal of Marketing

JF - Journal of Marketing

ER -