Exploring jaystaycationer behaviors: cause, typology, and hotel workers’ responses

Wai Ching Wilson Au, Nelson K.F. Tsang, Clare Fung

Research output: Journal article publicationJournal articleAcademic researchpeer-review

1 Citation (Scopus)

Abstract

This study examined jaystaycationer behaviors to complement the overly optimistic discussions of staycations in the literature. Guided by constructivist grounded theory, 10 frontline hotel workers in Hong Kong were interviewed to identify jaystaycationer behaviors during the pandemic that deviate from generally accepted social norms. A theoretical framework comprising six causes, four jaystaycationer types (i.e. attention seeker, benefit seeker, rule breaker, and property abuser), and seven hotel worker emotional and practical responses, is proposed. These findings critically investigate whether staycation is a better form of vacation from the perspective of hotel workers, laying a theoretical foundation for more comprehensive discussions of staycations. It also discusses the managerial implications for developing staycations in a better way.

Original languageEnglish
Pages (from-to)1207-1224
Number of pages18
JournalAsia Pacific Journal of Tourism Research
Volume26
Issue number11
DOIs
Publication statusPublished - 2021

Keywords

  • deviant customer
  • domestic tourism
  • human resource management
  • jaycustomer
  • jaystaycationer
  • Staycation

ASJC Scopus subject areas

  • Geography, Planning and Development
  • Tourism, Leisure and Hospitality Management

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