'Excellence, always': A genre analysis of engineering company brochures

Winnie Cheng

Research output: Chapter in book / Conference proceedingChapter in an edited book (as author)Academic researchpeer-review

7 Citations (Scopus)
Original languageEnglish
Title of host publicationIntercultural Interactions in Business and Management
Pages45-72
Number of pages28
Publication statusPublished - 21 Nov 2011

Publication series

NameLinguistic Insights
Volume146
ISSN (Print)1424-8689

ASJC Scopus subject areas

  • Language and Linguistics
  • Communication
  • Linguistics and Language

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