@inproceedings{423d38bdcc654f909154917e31dbd2eb,
title = "Examining Gendered Communications of Coding Kits for Young Children",
abstract = "Designing computational toys and kits to welcome young children from different genders is essential to broaden participation in computing, as they play a critical role in facilitating children{\textquoteright}s development of computational thinking. However, how young learners of different genders are being welcomed by these kits remains unclear. In this paper, we report our in-progress work examining how commercially available coding kits for young children are communicated from a gender perspective. Specifically, we analyzed the gender indications in the product descriptions and advertisement images of 30 kits, revealing a relatively balanced gender representation in images while significantly boy-oriented use of words in product descriptions. Ultimately, we call for attention and actions to more gender-inclusive communication of STEM toys for children.",
keywords = "Coding Kits, Gendered Images, Gendered Language, Inclusiveness, Young Children",
author = "Jingyao Cen and Junnan Yu",
note = "Publisher Copyright: {\textcopyright} 2023 Copyright held by the owner/author(s).; 22nd Annual ACM Interaction Design and Children Conference: Rediscovering Childhood, IDC 2023 ; Conference date: 19-06-2023 Through 22-06-2023",
year = "2023",
month = jun,
day = "19",
doi = "10.1145/3585088.3593859",
language = "English",
series = "Proceedings of IDC 2023 - 22nd Annual ACM Interaction Design and Children Conference: Rediscovering Childhood",
publisher = "Association for Computing Machinery, Inc",
pages = "624--629",
booktitle = "Proceedings of IDC 2023 - 22nd Annual ACM Interaction Design and Children Conference",
}