Ethics of Chinese & Western tourists in Hong Kong

Denis Tolkach, Stephen Albert Pratt, Christine Y.H. Zeng

Research output: Journal article publicationJournal articleAcademic researchpeer-review

40 Citations (Scopus)


In such environment, understanding tourists’ ethical judgments of different scenarios is important. This study asks tourists and residents to ethically evaluate five different scenarios, using a multidimensional ethics scale and rate the likelihood they are to engage in these scenarios while at home and on vacation. An intercept survey of 1827 questionnaires were collected from Hong Kong residents, Mainland Chinese and Western tourists. Teleological ethical theories may justify actions that are deemed ethically inappropriate by deontology or ethics of justice. Western tourists are more likely to engage in unethical behaviour on holidays than at home. For Mainland Chinese visitors, the opposite is true.
Original languageEnglish
Pages (from-to)83-96
Number of pages14
JournalAnnals of Tourism Research
Publication statusPublished - 1 Mar 2017


  • Ethics
  • Hong Kong
  • Multidimensional ethics scale
  • Relativism
  • Scenario

ASJC Scopus subject areas

  • Development
  • Tourism, Leisure and Hospitality Management


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