Effectiveness of message framing in changing diners’ plant-based meat consumption

Ming Chu Lin; Sau Yee Ada Lo; Xuan Wang

Effectiveness of message framing in changing diners’ plant-based meat consumption

Research output: Unpublished conference presentation (presented paper, abstract, poster) › Conference presentation (not published in journal/proceeding/book) › Academic research › peer-review

Original language	English
Publication status	Not published / presented only - 13 Jun 2022
Event	The 5th Global Tourism & Hospitality Conference - , Hong Kong Duration: 12 Jun 2022 → 14 Jun 2022

Conference

Conference	The 5th Global Tourism & Hospitality Conference
Country/Territory	Hong Kong
Period	12/06/22 → 14/06/22

Cite this

@conference{0bec842f45ff4d579572872bc53328a9,

title = "Effectiveness of message framing in changing diners{\textquoteright} plant-based meat consumption",

author = "Lin, \{Ming Chu\} and Lo, \{Sau Yee Ada\} and Xuan Wang",

year = "2022",

month = jun,

day = "13",

language = "English",

note = "The 5th Global Tourism \& Hospitality Conference ; Conference date: 12-06-2022 Through 14-06-2022",

}

Effectiveness of message framing in changing diners’ plant-based meat consumption. / Lin, Ming Chu ; Lo, Sau Yee Ada; Wang, Xuan.
2022. Paper presented at The 5th Global Tourism & Hospitality Conference, Hong Kong.

Research output: Unpublished conference presentation (presented paper, abstract, poster) › Conference presentation (not published in journal/proceeding/book) › Academic research › peer-review