Dynamics of China tourism and challenges for destination marketing and management

Honggen Xiao

doi:10.1016/j.jdmm.2013.02.004

Dynamics of China tourism and challenges for destination marketing and management

Honggen Xiao

Research output: Journal article publication › Journal article › Academic research › peer-review

32 Citations (Scopus)

Abstract

Characteristic of both government-led and market-driven industries, China tourism has, since the turn of the century, experienced enormous growth at the nexus of central planning and market demands. This essay attempts to review the contexts and dynamics for a strategic shift of focus of China tourism, and to discuss the implications of the change for research and practice in its destination development, marketing and management.

Original language	English
Pages (from-to)	1-3
Number of pages	3
Journal	Journal of Destination Marketing and Management
Volume	2
Issue number	1
DOIs	https://doi.org/10.1016/j.jdmm.2013.02.004
Publication status	Published - 1 Mar 2013

Keywords

China tourism
Destination development
Practice
Research

ASJC Scopus subject areas

Business and International Management
Strategy and Management
Marketing

More information

10.1016/j.jdmm.2013.02.004

Cite this

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Dynamics of China tourism and challenges for destination marketing and management

Abstract

Keywords

ASJC Scopus subject areas

More information

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