Abstract
The literature generally suggests that negative experiences should lead to dissatisfaction. However, attribution theory has been proposed to explain why this is not always the case. Using a sample of online hotel reviews, this paper tests how attribution and reference to eWOM mediate the influence of negative experiences on satisfaction. The results support only one of the hypotheses and generally only a small portion of the variance of satisfaction can be explained with the proposed model. Theoretical and practical implications are discussed.
Original language | English |
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Title of host publication | Information and communication technologies in tourism 2010 : proceedings of the International Conference in Lugano, Switzerland, February 10-12, 2010 |
Publisher | Springer |
Pages | 297-308 |
Number of pages | 12 |
ISBN (Electronic) | 9783211994078 |
ISBN (Print) | 9783211994061 |
DOIs | |
Publication status | Published - 2010 |
Event | International Conference on Information and Communication Technologies in Tourism - Duration: 1 Jan 2010 → … |
Conference
Conference | International Conference on Information and Communication Technologies in Tourism |
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Period | 1/01/10 → … |
Keywords
- Negative experience
- Satisfaction
- Attribution
- Reference to WOM
- Online reviews